news

【New Model】Overgeneity
The long-awaited evolution.Retaining its softness while refining its core, Overgeneity has finally arrived.   Following the release of its prototype in April 2025 as a bi-metal model built specifically for... Read more...
【New Model】M Light
Light on the hand, with M in its blood.A lightweight model born from the flagship lineage. “M Light” Carrying forward the form and feel of M, now lighter, freer, and... Read more...
【New Model】Tentacle
Built to catch with width. Tuned to control with diameter.The new standard in extra-wide yo-yos. "Tentacle" Boldly extra-wide in concept, yet remarkably refined in feel.Tentacle is a Yo-Yo that gives... Read more...
"Protostar '26" (Prototype)
Facing the limits of production.Refusing to compromise on consistency. Released in 2009, the legendary John Ando signature model for YoYoFactory, Protostar, redefined what a plastic yoyo could be.  At a... Read more...
Heterogeneity 4th Anniversary
Heterogeneity 4th Anniversary   Four years have passed since the release of the first production run of Heterogeneity in January 2022. Created as the signature model of mowl Ambassador Kenta... Read more...
【Release Info】"Plastic M" By Luftverk
mowl® × Luftverk Precision meets aesthetics. Introducing a new flagship line in 9 vibrant colors. Following the limited release of “Plastic M”, a collaboration between mowl® and Luftverk for mowl®’s... Read more...
【New Model】Heteron
- Inheriting the Essence of Heterogeneity- A Refined Fusion of Classic and Modern Design "Heteron" The latest addition to Kenta Kushiro’s HG Signature Series, Heteron brings the smooth string feel,... Read more...
International Shipping Policy
International Shipping Policy At mowl®, we ship internationally under the CIP (Carriage and Insurance Paid to) term. Shipping Terms Shipping costs and insurance are covered by us (the sender). Import... Read more...
(New Model) Short King
Where sharp edges meet gentle curves a perfect harmony unlike any other.Experience a whole new level of play with the “Short King.” Two-time EYYC 4A Champion and mowl Ambassador František “Fery”... Read more...
【New Model】Capsuloid
Art × Engineering × PhilosophyA casual companion you can carry anywhere.mowl®︎'s first hollow-body model — “Capsuloid” As a functional art piece you can carry with you anywhere, the hollow-body model... Read more...
【NEW MODEL】Round One Type-2
Supporting Your First Stepsmowl®’s Second Beginner Model Round One "Type-2" Released in June this year to celebrate mowl®’s 9th anniversary, the Round One Type-1 was warmly received as an all-round... Read more...
【NEW Model】Triarch
"Triarch"A next-generation standard born from a trinity of materials. Combining competition-level stabilitywith exceptional overall balance,the next-generation standard is here. The mowl International Online Store will begin offering the product starting... Read more...
【NEW MODEL】"Plastic M" by Luftverk
"Plastic M"A new flagship line born from mowl® and Luftverk.A special creation that embodies ultimate precision and aesthetics. A collaboration between mowl®︎ and Luftverk—two brands with different cultural and historical... Read more...
[9th Anniversary Limited Collaboration Model] "Velveton DL" with Turning Point
Triple Collaboration Achieved.The final chapter of mowl®︎’s 9th anniversary project:"Velveton DL" The "Velveton DL", a limited signature collaboration model for 2011–2013 3A World Champion Hank Freeman,crafted through the fusion of... Read more...
【New Model】Driftline
Light. Powerful. Precise.The ultimate 3A weapon, perfected by a World Champion"Driftline" 2011–2013 3A Division World ChampionIntroducing the long-awaited signature model of mowl Ambassador Hank Freeman"Driftline"Available starting Friday, June 13th at... Read more...
mowl®︎ 9th Anniversary Month!
Thank you as always for your continued support of the mowl Online Store. We are pleased to share that mowl®︎ will celebrate its 9th anniversary on Friday, June 6th, 2025.... Read more...
【NEW MODEL】Round One
Supporting Your First Step.Introducing "Round One", the first beginner model from mowl® This year marks the 9th anniversary of mowl®. In November of last year, we opened our first flagship... Read more...
【New Product】Shawty
"Shawty" A High-Level Offstring Model for Serious Competitors   We are proud to introduce "Shawty," the latest signature model ofmowl Ambassador František Procházka (Fery),a two-time EYYC 4A Division Champion known... Read more...
【Release Info】YoYoFactory / mowl - Protostar Hybrid Ti -
・YoYoFactory / mowl : Protostar Hybrid Ti  EVOLVING BEYOND 15 YEARS A FUSION OF REVIVED TRADITION AND INNOVATION YoYoFactory revolutionized the competitive yo-yo scene by introducing mono-metal yo-yos around 2004, challenging the dominance... Read more...
【Charity Model】M-PCS LA Edition: Ballpark / Buzzer Beater
"M-PCS" LA Edition For Charity  M-PCS: Buzzer Beater Edition As part of our efforts to support the recovery from the wildfire that struck the suburbs of Los Angeles on January... Read more...
Introducing Our First Release of 2025
Thank you for your continued support of mowl®. We are excited to announce our first new product of the year, scheduled to launch on Wednesday, Jan 4th, 11:00 AM (EST).... Read more...
【New Model】Infiltrate Ti
"Experience the sensation of gentle permeation." Based in Chicago, USA, mowl Ambassador Eric Tran-Ton, known for his polished tech tricks on social media and his own promotional videos, is a... Read more...
"mowl Osaka" Opening Event
We are excited to announce that we will be holding the "mowl Osaka Opening Event" at mowl Osaka, which is set to open on Sunday, November 10. "mowl Osaka" Opening... Read more...
【New Model】High Wall SH
"The adventure that follows is in your hands." The first piece, which seems to be swallowed up by the turbulent state of the worldThe first piece, which seems to be... Read more...
mowl Osaka Grand Opening on November 10th
Thank you very much for your continued support of the mowl Online Store.We are excited to announce that mowl Co., Ltd. will be opening our first physical yo-yo shop, mowl... Read more...
Notice of Substitute Summer Holiday Schedule
Thank you very much for your continued support of the mowl Online Store. Please note that we will be observing a substitute summer holiday during the following period: Holiday Period: September 1, 2024 (Sunday) – September 5, 2024 (Thursday) Please note that inquiries received and products purchased during the holiday will be processed sequentially from Friday, September 6, 2024. We apologize for any inconvenience this may cause and appreciate your understanding. mowl Read more...
【New Model】Rotix (ロティックス)
Introducing the "Rotix," mowl®'s first undersized yo-yo. The definition of "undersized" varies among manufacturers and players today, but at mowl®, we have defined our category of undersized as being 51mm... Read more...
【New Release】January 27th 2024
We would like to inform you about the new product scheduled for release at 8:00 PM on January 27th (Saturday). https://store.mowl.jp/collections/new-release ・お取り扱いプロダクト "Aerodynex" RawIntroducing the Raw edition in the 2nd batch... Read more...
【New Release】Surveil Ishikawa Edition
・Surveil Ishikawa Edition    The Noto Peninsula Earthquake that occurred in Reiwa Year 6 (2024) had a profound impact on many individuals. During this challenging period, with the heartfelt desire to... Read more...
【New Item】Aerodynex / Aerodynex Ti
"In August 2023, at the World Yo-Yo Contest held in Osaka, mowl Ambassador Hayato Itani captivated many spectators with a memorable performance, leaving a lasting impression. We are excited to announce the... Read more...
mowl Infiltrate Ft. Eric Tran-Ton
"We have released the video for mowl Infiltrate Ft. Eric Tran-Ton on the official mowl YouTube channel. This video clip, which can be considered the culmination of the Infiltrate production... Read more...
【 Impotant News 】New Team Member
Thank you so much for your continued support of the mowl Online Store. We have an important announcement from mowl, and we'd like to take this opportunity to share it... Read more...
DENKEN Anodize
            We have worked with many companies and creators to create our products. Among them, DENKEN plays an indispensable role in taking the quality of... Read more...
Aerodynex
"Aerodynex" "No Logo"Made in ChinaDesigned in JapanDiameter 55 mmWidth 46 mmWeight 65.2 gramThe wide, full-titanium body creates anAerodynamic feel like flying through the air. It maximizes the benefits of the material.Giving... Read more...
"Important Notice: mowl's Shipping Schedule for Early October"
"Important Notice: mowl's Shipping Schedule for Early October"   From October 2nd (Monday) to October 15th (Sunday), the shipping operations of mowl Online Store will be on hiatus. Consequently, for... Read more...
Welcome Party on Aug 17th
Welcome Party at. FUN SPACE DINER  In conjunction with the World Yo-Yo Contest to be held in August 2023, we will be holding a welcome party in cooperation with yo-yo... Read more...
mowl 7th Anniversary
 ・代表挨拶   Thank you very much for your continued patronage of mowl Online Store.We, mowl Inc., are pleased to announce that we will celebrate our 7th anniversary on June 6,... Read more...
【New Release】March 18th 2023
 ・New Release   Infirtrate / Royal Blue Vigilancia / Blue FadeHigh Wall / Blue ・Sales Information    1.mowl Online Store     mowl Online StoreScheduled to go on sale around... Read more...
【New Release】Jan 7th 2023
 ・New Release   heterogeneity TiRaw / Bronze EngravingDiameter(直径): 55.8 mmWidth(横幅): 42.8 mmWeight(重量): 65.2 GramsDark Green T GreenSurveillance Max Diameter(直径): 55.7mmWidth(横幅): 44.8mmWeight(重量): 65.4grams Surveillance Ti 5th Anniversary EditionDiameter: 55.7mmWidth: 42.6mmWeight: 64 grams  Surveillance HPFDiameter(直径): 55.9 mmWidth(横幅): 42.8 mmWeight(重量): 64.8 grams Gold / Matt Gold Rim Both... Read more...
mowl Infiltrate
mowl        Infiltrate            Breaking the Mold.   Combining artistic and individual stylebased in Chicago, U.S.A.mowl ambassador Eric Tran-Ton's signature model, The Infiltrate is the newest addition to the mowl... Read more...
mowl ambassador Eric Tran-Ton
 mowl ambassador Eric Tran-Ton   In celebration of the launch of mowl ambassador, Eric Tran-Ton's signature model, the Infiltrate, we would like to introduce Eric Tran-Ton in this blog. Eric-Tran-Ton became... Read more...
About new mowl ambassador Hayato Itani
・About new mowl Ambassador   We are pleased to introduce you to our newest 1A player, Hayato Itani, who joined mowl Ambassador in June 2022! Hayato Itani Born on June 2,... Read more...
About the product to be released on July 2
 ・July 2 (Sat.): Sales Product Announcement.   We would like to inform you about the products that will be on sale from around 8:00 p.m. on July 2 (Sat.).  ... Read more...
About EYYC22【European yoyo Champion ships】
 ・About the contestant   mowl Ambassador Fery Prochazka from Czech Republic is scheduled to compete in the 2022 EYYC (European Yo-Yo Championships) from the 4A division finals. This will be the... Read more...
【New Model】The X Release Announcement
"Codename is X" "X" Diameter: 57mm Width: 43.7mm Weight: 65.2 Grams In early July of last year, After completing a major release for the 5th anniversary of mowl's establishmentAs one of... Read more...
Announcement of Updating Heterogeneity's Artwork
・Announcement of Updating Heterogeneity's Artwork  We are pleased to announce that we have updated the artwork of mowl Ambassador Kenta Kushiro's signature model "Heterogeneity", which specializes in stress-free sliding on... Read more...
6th anniversary greetings and products to be released on June 6.
 ・Greetings from mowl’s representative    Thanks to the guidance and support of our loyal customers and everyone involved, mowl is celebrating its 6th anniversary. We would like to take this... Read more...
mowl M Minor Update
  Announcement ”M” Minor Update and PV release On the occasion of mowl's 6th anniversary, we have made a minor update to "M", which has been used by many mowl... Read more...
【New Model】mowl-"High Wall"
"The adventure that follows is in your hands.""The adventure that followed was "a long, dimly lit cave."What lies beyond?" It'sunderstood only by those who have gone on with their brave... Read more...
【New Color】 Obsession
We are pleased to announce the new colors of Obsession, which will be on sale to the general public on Thursday, May 5 at 8:00 p.m. ・New Fade Color of... Read more...